If you have the suspicion that a negative SEO campaign has been launched against you, then the first step taken should be to log in to your Google Webmaster account. Robots.txt files are instructional files that can tell search crawlers how to operate. It is better to have your …

When it comes to SEO, less is not necessarily more. The main body of your piece shouldn't be under 300 words and if you manage 1,000 words or more on the subject then your page is in a healthy shape. Facebook, Twitter, Instagram, and Pinterest are the most widely …

Google won't thank you, either, for spidering a calendar folder with 10,000 blank pages on it, or a blog with more categories than original content - why would they? In fact, there is a certain amount of value in simply appearing in search results for terms directly related to your …

SEO and content marketing go hand in hand. Over the years, SEOs have become really good at understanding keyword intent and segmenting the marketing strategy to match intent. But they need to be 10 well thought-out pages. I asked where I could find traditional rocking horses . Have you tried eating …

At the very least, it takes time to implement. Web designers, developers, web server administrators, and marketers now carry the same vision, with SEO being the norm. Getting high rankings on search engines can be very difficult. It is important that you have a plan before you start to optimize …

Too many choices create information overload. If possible, secure your site's connections with HTTPS. Encrypting interactions between the user and your website is a good practice for communication on the web. Quality content rules the digital landscape, yes - but what's often forgotten is that even the best and most authoritative …

While broad topics are still important, your content will be more hard pressed to rise above the competition since plenty of authors will be covering that topic. With specific ones, however, you can be assured to grab and sustain your readers' attention. When you have high-quality, valuable content that is …